What happens during your visit
Your Consultation is a $0, 45 MINUTES session focused on discussing permanent makeup options like brow shaping and color selection. We begin by listening to your goals, reviewing medical considerations, and noting any previous brow work. This initial conversation sets realistic expectations and ensures we recommend techniques suited to your lifestyle and needs.
During the meeting we take photos, map brow shapes to your facial structure, and test color swatches to refine choices. Staff will evaluate skin type and discuss aftercare considerations that influence technique. True U Aesthetics' Van Ness Corridor location, convenient to Civic Center BART and MUNI, makes scheduling easy for commuters and visitors—note higher demand in Jan, Feb, Sep and Oct.
How we choose techniques
Technique recommendations are based on skin type (oiliness, texture) and facial structure. These factors guide whether a softer, hair‑stroke approach or a more defined shading is suggested. Our artists use measurements and client preferences to balance natural proportions with desired intensity, drawing on years of experience clients describe as artistic and transformative without promising exact results.
Color selection in the Consultation includes comparing pigment swatches against your skin under natural and indoor light so tones complement your undertone. We discuss how San Francisco's mild, often foggy summers and layered clothing choices affect the look you want. This step prevents surprises and helps choose a color that reads naturally with your complexion and daily routine.
Preparing and next steps
Come prepared with photos of brows you like and a list of medications, allergies, or previous brow treatments. Bring a photo ID and arrive on time for the 45 MINUTES Consultation. This information helps us determine suitability and plan technique; if follow‑up procedures are recommended, you'll learn expected timing and booking options during the session.
Our Van Ness Corridor studio near San Francisco City Hall and Union Square is ideal for lunchtime or after‑work consultations, convenient for Civic Center BART and Van Ness buses. Many clients book consults before events or shopping. Keep in mind demand increases in January, February, September and October, so early scheduling is recommended for those months.










